Spec ad · fictional brand
Rollox Extreme
Black glass, brass and controlled light. A visual study of desire and material.
Project brief
Spec ad for ROLLOX EXTREME, a fragrance from a fictional brand. Glass, metal and light build a luxury identity and make the product desirable.
Visual direction
Black-and-gold art direction: reflections on dark glass and the metal cap lift the bottle off the background, while macro shots tease the product before the reveal.
Production notes
From the monogram detail to the bottle, closing on the packshot with the fragrance name. The 9:16 frame keeps the product at the centre.
Credits & project type
- Format
- 9:16
- Duration
- 18 s
- Frame rate
- 30 fps
- Author
- Davide J. Spiga
Spec ad · personal project. Poster taken from the film. Audio from the original master.
Personal projects, spec ads and collaborations.